Sandcastle App Development is a startup company based in Sydney, Nova Scotia. Recently they launched their first product, Party UP, an iPhone APP designed to help people decide which nightclub to visit to by watching video clips shared in real time via social media. 

Sandcastle President, Todd Mercer, says that it's primarily a free app for consumers, but there will be paid features to help nightclub owners and bands to promote their venues. “One of the options we’re looking at is a subscription-based feature for bars… sort of like Kijiji where they can be at the top of the list and more visible."

~ Read more on Halifax MetroNews. 

~ For more information, visit Sandcastle's Website.